Influencer marketing is taking off. Don't get left behind.

About CreatorMap

Influencer marketing is fast becoming the most powerful channel driving real purchase decisions, and for many brands, the only one that still converts. The difference between campaigns that work and campaigns that don't comes down to one thing: whether you had the right information before you invested. CreatorMap gives you that edge.

Who it's for

If any of this sounds familiar, it was built for you

Three different teams. One shared bottleneck: not enough time to run the research that quality campaigns actually require.

Brand Marketing Teams

Under pressure to prove ROI on every campaign.

You run quarterly influencer programmes, justify spend to leadership, and live in fear of the creator who seemed perfect until they weren't. You need a process. Not just a platform.

Justifying influencer spend to leadership

Building shortlists stakeholders can act on

Scaling campaigns without scaling headcount

Defending creative choices with structured data

Agencies

Manual research is your biggest capacity constraint.

Multiple clients. Different briefs. Different standards. The volume of research at each stage grows with every account you add.

Multiple client briefs at once

Consistent quality across accounts

Discovery and vetting at volume

Startups & Scale-ups

Building your first creator programme without a dedicated team.

Every hour in YouTube search is an hour not spent on strategy. You can't afford to get it wrong, and you don't have the headcount to get it right manually.

No dedicated influencer team

Making every spend defensible

Scaling the process, not the headcount

The common thread

Not enough time. Not enough headcount. Not enough justification.

These aren't separate problems. They're the same constraint at different stages of the same campaign. CreatorMap automates the research so your team can focus on the work that actually needs human judgment.

Why we built this

The influencer campaign process, stage by stage

Influencer marketing sounds simple. Find creators. Brief them. Launch. Ask anyone who runs these campaigns and the reality looks very different.

Discovery

Vetting

Outreach

Brief

Monitor

At every stage, the bottleneck is the same: your team is doing by hand what should be handled by tooling. The searching, the vetting, the outreach, the briefing, the monitoring. Each one compounds into campaigns that take the better part of a week when they should take a day.

Marketing team using CreatorMap to discover YouTube influencers

Our Mission

Make the right creator obvious, not accidental.

Every brand deserves a shortlist they can defend. We built CreatorMap so the path from brief to qualified creator is fast, structured, and repeatable, regardless of team size or budget.

Creator discovery platform showing semantic search and audience alignment tools

Our Vision

A campaign that takes a morning, not a week.

When the repetitive work is automated, your team gets back to what actually requires human judgment: relationships, strategy, and creative thinking no platform can replace.

Where we save the most time

Here's where we save you the most time

Discovery, comparison, and vetting are the three stages where manual work compounds fastest. This is where CreatorMap cuts hours down to minutes.

Keyword searches miss context. Scrolling misses scale.

Stop scrolling. Start describing.

Describe the creator you need in plain language: content themes, audience type, brand voice. Get a matched shortlist in seconds, ranked by genuine content alignment. Not follower count.

CreatorMap side-by-side YouTube creator comparison — structured data across all candidates in a single view

Subjective shortlists are hard to defend in a client meeting.

Ditch the comparison spreadsheet

Every creator is evaluated against consistent, structured criteria: audience demographics, engagement quality, content themes. Side by side. Generate a shareable report your team or client can act on immediately.

Manual brand safety review is a full day's work.

Vet without watching hours of content

Content history, brand safety signals, and audience data are surfaced automatically for every creator. Know exactly what you're committing to before you reach out, without the manual legwork.

The team behind CreatorMap

Built by TRYEXCEPT

CreatorMap is a product of TRYEXCEPT, a software company based in Ireland 🍀. We build practical tools that solve real problems for marketing teams.

14-day free trial · No credit card required

Your next campaign shouldn't take a week.

Discovery, vetting, and comparison: all automated. Your team gets back to the work that actually moves campaigns forward.

Start Free Trial Book a Demo

SunriseSophia

🇺🇸Lifestyle

5.1MSubscribers

420KAvg Views

2.9%Engagement

Best suited to brands rooted in wellness, self-improvement, and aspirational everyday living. Clean-label and premium-positioned brands perform strongly here — particularly those leading with values like sustainability, mindfulness, or natural ingredients. DTC brands in beauty, home, and wellness thrive, especially those with a strong visual identity and a story worth telling. Fast-fashion or heavily commoditised brands tend to feel misaligned against her curated, values-led aesthetic.

Skincare and beauty products with a clean or natural angle are a natural fit — serums, supplements, and wellness kits perform especially well in tutorial and morning-routine formats. Home lifestyle products such as candles, linen, and premium kitchenware integrate seamlessly. Subscription boxes, meal-planning apps, and fitness gear also convert well. High-ticket considered purchases — premium appliances, wellness devices, or quality everyday goods — benefit from her audience's strong purchase intent and willingness to invest.

Predominantly women aged 25–34, concentrated in the US, Canada, and the UK, with a secondary cluster aged 35–44. The audience over-indexes on disposable income and is highly engaged — average watch time sits well above platform norms. 68% report purchasing a product after a creator recommendation in the past 90 days. Community sentiment is warm and trust is high, making this one of the stronger audiences for conversion-focused campaigns.